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FOR IMMEDIATE RELEASE
February 9, 2000

Governor Announces Tourism Award Winners

SPRINGFIELD -- Governor George H. Ryan today recognized 30 individuals and tourism groups as Governor's Conference Award Winners, one of the top honors bestowed in the Illinois tourism industry. The winners were announced at the 2000 Governor's Conference on Tourism.

"The success of Illinois’ tourism industry is due to the dedication of those who promote Illinois attractions and events," Ryan said. "It is important that we recognize the people who work so hard to make Illinois such a great place to visit and relax."

The awards program honors excellence in marketing local destinations. More than 100 entrants vied for one of the coveted awards, which were judged by a panel of marketing professionals based on clarity of message, creativity and originality, how well the project met its stated purpose and the project’s overall success.

The Governor's Conference on Tourism is designed to further educate members of Illinois' tourism industry on issues affecting travel and tourism on a national and statewide level, reinforce existing tourism development efforts, and plan for future initiatives. Hosted this year by the Illinois Department of Commerce and Community Affairs’ Bureau of Tourism and Visit Illinois, the primary umbrella organization promoting tourism through public awareness, governmental relations and education.

"The Governor’s Conference on Tourism gives Illinois tourism professionals a chance to meet with each other and share ideas," said DCCA Director Pam McDonough. "Today’s award winners provide their colleagues with innovative methods to improve their sales pitch and enhance their local marketing efforts."

2000 ILLINOIS GOVERNOR’S CONFERENCE ON TOURISM
AWARD WINNERS


Peer’s Choice Award Collinsville CVB
Meeting Planner Package

Newspaper Advertising
  Black/white
  Two to four color


Carbondale CVB
Pheasant Run Resort
Magazine Advertising
  Black/white
  Two to four color


Aurora CVB
Carbondale CVB

Posters
  Single poster - 2 color or less
  Single poster - 3 color or more


Kankakee CVB
City or Fairview Heights

General Brochures or Booklets
  One or two color
  Three or more colors


Downers Grove
Chicago Office of Tourism
Newsletters
Shedd Aquarium
Visitor's Guides

Greater Woodfield CVB
Direct Mail Packages

Collinsville CVB
Premium Items

Carbondale CVB
Website/Homepage

Aurora CVB

Advertising/Public Relations Campaigns
  Single Media
  Multimedia


Peoria area CVB
Shedd Aquarium

Citywide Promotional Campaign
  Budgets under $25,000
  Budgets over $25,000


Lake County CVB
Rockford CVB

Hotel/Motel
  
Best Promotional Package
  Best Special Promotion


Hotel Pere Marquette
Hotel Pere Marquette

Restaurants
   Best Special Promotion


Greater Woodfield CVB
BEST OF SHOW

Carbondale CVB
Legislative Friend of Tourism

Senator Laura Donahue
Individual Friend of Tourism

Steve Kouri, Peoria CVB
Media Friend of Tourism

Rockford Register Star
Corporate Friend of Tourism

South Side Bank, Peoria
State Travel Information Center Directors Alliance (STICDA) Certification
Elizabeth Latoz
Beverly Fischer
Janet Cannady
Catherine Gmelich
Delana Vickers
Barbara Wetzel
Linda Korsmeyer
Margie Bayless
Dorothy Kampwerth
Mildred Marcinkowski
Alice West



###

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